BEST GLOBAL STRATEGY PRACTICES FROM AROUND THE AIA WORLD
Athletes in Action is a global pioneer, innovator, and servant leader in sport ministry. AIA exists to boldly proclaim the love and truth of Jesus Christ to those uniquely impacted by sport worldwide by winning, building and sending sport influencers. We are committed to helping fulfill the Great Commission by:
Taking the initiative to share the Gospel with 500 million people annually through the platform of sport (exposure).
Giving 100 million people annually the opportunity to individually receive Jesus Christ (evangelism).
Building a global movement of 15,000 spiritually mature athletic influencers by 2020 (discipleship).
Listed below are the best sports strategies AIA has used around the world to help us accomplish these goals.